BREAKING NEWS 16-year-old girl killed in Freeborn County 2-vehicle crash Full Story
CLOSINGS: View Closings

Virgils Auto Care puts billboard on Pulver Towing's lot

The billboard is causing a dispute between two local Rochester businesses.

Posted: Nov 23, 2018 10:47 PM

ROCHESTER, Minn.- On Tuesday, Virgils Auto Care posted a billboard on Pulver Towing's lot. 

Pulvers says their customers, and even competition have called to talk about the new posting. "We've had hundreds of phone calls mainly friends customers and even competitors, all of our competitors have called in from out of town. Owatonna, Redwing, all over. They just cannot believe the unprofessionalism that's occuring here on this billboard."

And one of Virgil's new owners tells KIMT it's all strictly business. "I don't feel it to be unprofessional it's part of a large campaign that we're doing. If we were only doing this one billboard and we we're taking both sides of it...then yeah that would be probably be maybe unprofessional because it has a specific message to it but fairway has built us out a great campaign, but that billboard will change out eventually because it’s going to move. We have the same billboard on I-90 as well."

But in the end, both companies just want what's best for their sales and for their customers. 

In 7 years, the billboard lease will be up which will release the billboard to whoever owns the land at the time which will be Pulver Towing.

Article Comments

Mason City
Clear
21° wxIcon
Hi: 21° Lo: 1°
Feels Like: 7°
Albert Lea
19° wxIcon
Hi: 18° Lo: -3°
Feels Like: 13°
Austin
Clear
21° wxIcon
Hi: 21° Lo: -1°
Feels Like: 7°
Charles City
Clear
19° wxIcon
Hi: 21° Lo: -2°
Feels Like: 7°
Rochester
Clear
18° wxIcon
Hi: 18° Lo: -4°
Feels Like: 1°
Sunny skies and dangerous cold return
KIMT Radar
KIMT Eye in the sky

Latest Video

Image

Changing the start time for Rochester Public Schools

Image

Raising the age to get married

Image

Sara's Daybreak Forecast - Tuesday

Image

Osage has built a small town powerhouse

Image

Chris' PM Weather Forecast 2/17

Image

Pool and field house moving forward

Image

Cookies for the troops

Image

Riding along as plow drivers clear the roads

Image

Spring Break Travel Danger

Image

Sibshop program helping siblings of kids with disabilities

Community Events