ALBERT LEA, Minn. – It’s a busy day for owner Becky Johnson at Between Friends Boutique as customers filled the store and headed to the clothing racks.
"It’s a great feeling, people seem to really be happy to have this event after Thanksgiving they can be with their families and do something together and while they're doing it they are supporting downtown,” says Johnson.
And recent efforts to grow the downtown area are helping too.
"I think especially in Albert Lea we have really worked on revitalizing the downtown and I think people are excited about it and really enjoy all the activities that we have and this is the time to really come down and support us and make sure that we stay around,” says Johnson.
Employee Ruth Melby over at Addie’s Floral and Gifts agrees.
“Albert Lea has wonderful small businesses and main street and all over there's lots of neat shops and things that are coming back to town and definitely back to downtown and the more shops that we have the more people that will shop,” says Melby.
As for Johnson, she says while it is common for many people to shop online she believes there is more of a push for people to get out and support their local businesses in their communities.
"You hear the national trend that the internet is taking over and it is troublesome and worrisome for small businesses but after days like yesterday and today I feel optimistic that people are really trying to support us.”