Salvation Army behind on reaching fundraising goal during Red Kettle Campaign

Currently, the Mason City Salvation Army is at $72,592, and needs to reach $95,000 by Christmas to meet goal

Posted: Dec. 20, 2018 10:27 PM

MASON CITY, Iowa - The crisp sharp 'ding dong' of bells means one thing during the holiday season: Salvation Army bell ringers.

But those ringing bells aren't coaxing enough shoppers to donate this year.

The Salvation Army is finding itself well below its seasonal target goals in some areas around the country, and Mason City is no exception. Currently, this year's Red Kettle Campaign has so far $72,592, and they're needing to raise $95,000 altogether by Christmas. Last year, the entire Campaign received $91,580 in donations, falling short of their goal of $100,000. 

If you've ever made a holiday season stop at the Shopko in Mason City, you've probably walked by Charles Scifert. The longtime volunteer has been bell ringing for nearly 60 years, and is passionate about helping out during the holiday season. He's noticed a slight dip in donations this year, despite a lot of holiday shoppers. 

"People have to spend more for groceries nowadays and they got higher bills...during the holidays. And just taking care of a home is expensive too. You just can't give everything to charity, and there's other charities that need help too."

At Fareway in Mason City, John and Robin Bratvold are ringing bells for donations. Robin has noticed that some are giving digitally.

"We've had a couple people mention that they just don't carry cash. So they don't have cash to donate. I know there's a sign, a site to go to so you can donate electronically."

The Salvation Army is dedicated to reach their goal this year, and is asking for more volunteers to help out. If interested, call 641-424-4031 or 641-530-7760.

Article Comments

Mason City
49° wxIcon
Hi: 51° Lo: 36°
Feels Like: 42°
Albert Lea
46° wxIcon
Hi: 47° Lo: 36°
Feels Like: 41°
48° wxIcon
Hi: 50° Lo: 37°
Feels Like: 44°
Charles City
50° wxIcon
Hi: 52° Lo: 36°
Feels Like: 50°
44° wxIcon
Hi: 45° Lo: 34°
Feels Like: 35°
Tracking rain and minor flooding into Sunday.
KIMT Radar
KIMT Eye in the sky

Latest Video


Clear Lake Walleye Classic - Day 1


State Track - Saturday 10 PM Highlights


State Track - Saturday 6 PM Highlights


Chris' Saturday PM Forecast 5/18


Torrential rain causes Mason City flooding


Mayo Paramedics graduate amid shortage of their kind


Chatfield native takes different path to soccer stardom


Beware of Lyme Disease


"Humans of John Marshall" Exhibit


Doctor and Artist is remembered by arts community

Community Events