Female-owned businesses on the rise nationwide

Iowa ranked 24th on State of Women-Owned Businesses Report from American Express

Posted: Sep 30, 2019 1:53 AM
Updated: Sep 30, 2019 6:26 AM

MASON CITY, Iowa - Katie Wold, the owner of Market 124, recalls why she started her store in Downtown Mason City.

"I'm an artist and wanted a place to sell my stuff, and it was hard to find that, and I knew there were other artists in the same position I was in. I wanted to be able to support other artists, other businesses and be able to grow, give them a foothold in the Mason City area if they were able to, that'd be great."

She's been in business for almost 8 years, and has faced some minor bumps, but perservered through them all. And even in a changing retail landscape, Wold believes that businesses must look at adapting and evolving.

"I think a lot of stores are actually going towards an experience. If you can bring your family in and have time with them and hang out with your friends and enjoy the atmosphere that you're in, I think that's important. That's a big part of retail now."

Recently, a coffee shop was added, with the pottery area being moved into a vacant storefront next door.

"I think in business you always have to be looking for the next thing, especially in retail since we're not ag related. I think it's really important having something new." 

Wold's store is one of the over 90,000 businesses owned by women in the Hawkeye State. And more women are joining in, according to the most recent State of Women-Owned Business Report from American Express. Nationwide, the number of female-owned businesses increased 21% from 2014-2019, 13 million overall. Iowa itself is ranked 24th in terms of the amount of businesses owned by females.

For Pinoy Asian Market, Marilyn and T.R. Sammis got their store up and running around 3 years ago. Marilyn saved startup money from her previous job at Smithfield, and T.R. already had some business experience, so it made perfect sense to open a market that's serving customers near and far for items, such as Filipino food, that may be hard to find locally.

"We have customers from Manly, Forest City...we get people even from the Mississippi even specifically for the Filipino food. There are other Asian stores up in Austin or Albert Lea or Cedar Falls, but none of them have all the specific Filipino foods that we do."

If you want to join the world of business, the Sammis' share some advice.

"If you don't know how to fill out the paperwork, find out someone that can do it for you. That sounds a little simple, but it's pretty important to get your licenses in order," T.R. adds jokingly.

Total revenue growth has grown 21% to $1.9 trillion.

In addition, Iowa is ranked 15th in job growth at female-owned businesses, 19th in business' revenue growth, and 40th in adding new female-owned businesses.

Minnesota Coronavirus Cases

Data is updated nightly.

Confirmed Cases: 57779

Reported Deaths: 1670
CountyConfirmedDeaths
Hennepin18393825
Ramsey7130261
Dakota4112104
Anoka3456113
Stearns284720
Washington197843
Nobles17516
Olmsted164923
Scott143918
Mower10882
Rice10068
Blue Earth8655
Wright8275
Carver8052
Clay75840
Kandiyohi6811
Sherburne6677
St. Louis47519
Todd4212
Lyon4203
Freeborn3561
Steele3341
Nicollet32213
Benton3133
Watonwan3000
Winona25216
Crow Wing22114
Beltrami2070
Martin2045
Le Sueur2031
Chisago1841
Goodhue1838
Otter Tail1823
Cottonwood1730
Becker1481
McLeod1450
Pipestone1449
Polk1393
Douglas1360
Itasca13512
Waseca1330
Carlton1300
Pine1280
Dodge1250
Murray1221
Isanti1140
Unassigned10941
Chippewa1011
Brown852
Meeker852
Wabasha840
Faribault830
Morrison821
Sibley802
Rock750
Koochiching743
Pennington731
Jackson710
Mille Lacs693
Cass662
Fillmore610
Renville605
Lincoln540
Grant521
Swift521
Yellow Medicine500
Pope460
Roseau460
Houston400
Norman370
Redwood320
Wilkin313
Hubbard300
Kanabec301
Aitkin291
Marshall290
Mahnomen251
Wadena240
Big Stone220
Red Lake210
Lake180
Stevens160
Clearwater140
Traverse100
Lac qui Parle60
Kittson30
Cook20
Lake of the Woods10

Iowa Coronavirus Cases

Data is updated nightly.

Confirmed Cases: 46704

Reported Deaths: 899
CountyConfirmedDeaths
Polk9874204
Woodbury367351
Black Hawk305462
Linn219887
Johnson200216
Dallas180735
Buena Vista179012
Scott163613
Dubuque159431
Marshall140725
Pottawattamie125724
Story112614
Wapello86633
Muscatine83948
Webster7637
Crawford7263
Sioux6072
Cerro Gordo58617
Tama54329
Warren5421
Jasper45825
Wright4511
Plymouth4488
Louisa37914
Dickinson3784
Clinton3383
Washington28810
Hamilton2431
Boone2342
Franklin2278
Bremer1967
Clarke1903
Emmet1852
Carroll1831
Shelby1761
Clay1741
Hardin1710
Marion1590
Allamakee1524
Poweshiek1518
Jackson1461
Benton1451
Des Moines1432
Mahaska13717
Floyd1322
Guthrie1285
Jones1262
Cedar1231
Buchanan1181
Butler1182
Hancock1172
Henry1143
Pocahontas1141
Lyon1080
Madison1072
Clayton1013
Cherokee991
Harrison990
Lee993
Delaware941
Humboldt941
Iowa941
Taylor940
Monona910
Winneshiek901
Mills850
Calhoun822
Kossuth820
Fayette810
Sac810
Palo Alto800
Mitchell780
Osceola780
Jefferson770
Page770
Grundy761
Winnebago760
Union741
Monroe707
Worth640
Lucas534
Chickasaw520
Davis511
Howard490
Cass481
Montgomery454
Appanoose433
Greene380
Fremont340
Van Buren341
Keokuk311
Ida290
Audubon281
Adair230
Decatur230
Ringgold211
Wayne191
Adams160
Unassigned40
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