'Avengers: Endgame' has $1.2 billion opening weekend

What are they looking at?  How high their box office is climbing.
What are they looking at? How high their box office is climbing.

Crushes all previous box office records.

Posted: Apr 27, 2019 1:45 PM
Updated: Apr 28, 2019 11:42 AM

NEW YORK (AP) — The universe belongs to Marvel. "Avengers: Endgame" shattered the record for biggest opening weekend with an estimated $350 million in ticket sales domestically and $1.2 billion globally, reaching a new pinnacle in the blockbuster era that the comic-book studio has come to dominate.

The "Avengers" finale far exceeded even its own gargantuan expectations, according to studio estimates Sunday. The movie had been forecast to open between $260 million and $300 million in U.S. and Canadian theaters, but moviegoers turned out in such droves that "Endgame" blew past the previous record of $257.7 million, set last year by "Avengers: Infinity War" when it narrowly surpassed "The Force Awakens."

"Endgame" was just as enormous overseas. Worldwide, it obliterated the previous record of $640.5 million, also set by "Infinity War." ("Infinity War" didn't open in China, the world's second largest movie market, until two weeks after its debut.) "Endgame" set a new weekend record in China, too, where it made $330.5 million.

In one fell swoop, "Endgame" has already made more than movies like "Skyfall," ''Aquaman" and "The Dark Knight Rises" grossed in their entire runs, not accounting for inflation.

Alan Horn, Disney chairman, credited Marvel Studios and its president, Kevin Feige, for challenging "notions of what is possible at the movie theater."

"This weekend's monumental success is a testament to the world they've envisioned, the talent involved, and their collective passion, matched by the irrepressible enthusiasm of fans around the world," Horn said in a statement.

To accommodate demand, the Walt Disney Co. released "Endgame" in more theaters — 4,662 in the U.S. and Canada — than any opening before. Advance ticketing services set new records. Early ticket buyers crashed AMC's website. And starting Thursday, some theaters even stayed open 72 hours straight.

"We've got some really tired staff," said John Fithian, president and chief executive of the National Association of Theater Owners. "I talked to an exhibitor in Kansas who said, 'I've never sold out a 7 a.m. show on Saturday morning before,' and they were doing it all across their circuit."

Not working in the film's favor was its lengthy running time: 161 minutes. But theaters dedicated more screens to "Endgame" than any movie before it to satiate the frenzy around Joe and Anthony Russo's film, one which ties together the "Avengers" storyline as well as the previous 21 releases of the Marvel "cinematic universe" begun with 2008's "Iron Man."

For an industry dogged by uncertainty over the growing role of streaming, the weekend was a mammoth display of the movie theater's lucrative potency. Fithian called it possibly "the most significant moment in the modern history of the movie business."

"We're looking at more than 30 million American and more than 100 million global guests that experienced 'Endgame' on the big screen in one weekend," Fithian said. "The numbers are just staggering."

Further boosting the results for "Endgame" were good reviews; it currently ranks as 96% fresh on Rotten Tomatoes, the best rating for any Marvel movie aside from "Black Panther."

If there was any shadow to the weekend for the theatrical business, it was in just how reliant theaters have grown on one studio: Disney.

Disney now holds all but one of the top 12 box-office openings of all time. (Universal's "Jurassic World" is the lone exception.) The studio is poised for a record-breaking year, with releases including "Aladdin," ''Toy Story 2," ''The Lion King," ''Star Wars: The Rise of Skywalker" and "Frozen 2" on the horizon.

Following its acquisition of 20th Century Fox, Disney is expected to account for at least 40% of domestic box-office revenue in 2019, a new record of market share. The company's "Captain Marvel" — positioned as a kind of Marvel lead-in to "Endgame" — also rose to No. 2 on the weekend, eight weeks after it opened.

But theater owners regularly speak of a "halo effect" around a movie like "Endgame." Such sensations draw in new moviegoers and expose millions to a barrage of movie trailers.

An enormous hit was much needed for a box office that, coming into the weekend, was lagging 16% of the pace of last year's ticket sales, according to Comscore. "Endgame" moved the needle a little, but the boost was less since "Infinity War" opened on the same weekend in 2018.

No other new wide release dared to open against "Endgame." The guessing game will now shift to just how much higher "Endgame" can go. Given its start, it's likely to rival the top three worldwide grossers: "The Force Awakens" ($2.068 billion in 2015), "Titanic ($2.187 billion in 1997) and "Avatar" ($2.788 in 2009).

Minnesota Coronavirus Cases

Data is updated nightly.

Confirmed Cases: 38569

Reported Deaths: 1511
CountyConfirmedDeaths
Hennepin12456787
Ramsey4911228
Dakota238291
Stearns237119
Anoka2241109
Nobles16696
Olmsted112915
Washington111440
Mower9522
Rice8447
Scott7344
Clay58738
Kandiyohi5731
Blue Earth4792
Wright4755
Todd4012
Carver3811
Sherburne3175
Lyon3162
Freeborn2920
Watonwan2340
Steele2311
Benton2173
St. Louis18015
Martin1695
Nicollet16912
Cottonwood1360
Goodhue1318
Winona12515
Crow Wing10612
Pine1050
Le Sueur1031
Chisago1001
Otter Tail951
McLeod920
Carlton870
Dodge870
Polk822
Chippewa791
Unassigned7837
Isanti730
Waseca680
Douglas650
Itasca6412
Murray640
Meeker611
Morrison591
Becker560
Faribault560
Jackson550
Sibley542
Pipestone522
Pennington510
Renville352
Mille Lacs342
Wabasha330
Brown312
Rock310
Beltrami300
Fillmore300
Yellow Medicine300
Houston260
Swift221
Wilkin213
Norman200
Redwood180
Cass162
Roseau160
Aitkin150
Big Stone150
Koochiching151
Wadena150
Kanabec141
Grant120
Marshall120
Lincoln100
Pope100
Mahnomen91
Clearwater80
Hubbard70
Lake60
Traverse60
Lac qui Parle40
Stevens40
Red Lake30
Kittson20
Cook10
Lake of the Woods00

Iowa Coronavirus Cases

Data is updated nightly.

Confirmed Cases: 31670

Reported Deaths: 722
CountyConfirmedDeaths
Polk6638179
Woodbury325244
Black Hawk230158
Buena Vista171411
Johnson13148
Linn129482
Dallas128029
Marshall104919
Scott81510
Story7793
Pottawattamie73612
Wapello70830
Dubuque70222
Crawford6772
Muscatine64344
Sioux4770
Tama46529
Wright3861
Louisa36213
Jasper32517
Plymouth3225
Warren2901
Dickinson2663
Washington2439
Webster2292
Hamilton1891
Cerro Gordo1821
Boone1481
Clay1340
Clarke1322
Allamakee1314
Mahaska11617
Shelby1140
Clinton1121
Poweshiek1068
Carroll991
Pocahontas971
Bremer946
Des Moines922
Franklin900
Emmet880
Henry863
Cedar841
Taylor790
Hardin770
Monona770
Cherokee751
Floyd732
Marion700
Benton691
Guthrie664
Jefferson640
Sac640
Osceola620
Jones610
Butler572
Buchanan551
Humboldt551
Hancock540
Harrison540
Lee542
Calhoun532
Iowa530
Delaware511
Fayette510
Monroe516
Madison482
Clayton443
Lyon440
Davis411
Palo Alto410
Mitchell390
Winneshiek390
Grundy380
Mills370
Kossuth350
Howard340
Jackson320
Lucas314
Greene300
Chickasaw290
Union290
Winnebago290
Ida240
Cass230
Van Buren220
Appanoose213
Keokuk211
Page210
Worth200
Unassigned170
Adair160
Audubon161
Ringgold160
Decatur120
Montgomery102
Wayne100
Adams80
Fremont70
Rochester
Clear
84° wxIcon
Hi: 86° Lo: 70°
Feels Like: 87°
Mason City
Scattered Clouds
82° wxIcon
Hi: 89° Lo: 71°
Feels Like: 85°
Albert Lea
Scattered Clouds
81° wxIcon
Hi: 87° Lo: 72°
Feels Like: 85°
Austin
Clear
84° wxIcon
Hi: 87° Lo: 72°
Feels Like: 88°
Charles City
Clear
84° wxIcon
Hi: 89° Lo: 71°
Feels Like: 90°
Hot, sticky, and stormy
KIMT Radar
KIMT Eye in the sky

Community Events