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'Handmaid's Tale' effect? Hulu grows to 17 million subscribers

Hulu could be experiencing "The Handmaid's Tale" effect.The streaming service announced Tuesday that it has gr...

Posted: Jan 10, 2018 8:50 AM
Updated: Jan 10, 2018 8:50 AM

Hulu could be experiencing "The Handmaid's Tale" effect.

The streaming service announced Tuesday that it has grown to more than 17 million subscribers, up by more than 5 million since its last reported numbers from May 2016. That represents a 40% increase.

Hulu also said its total audience is now at 54 million unique viewers.

One reason for this growth can likely be attributed to the success of "The Handmaid's Tale," a drama based on the dystopian novel by Margaret Atwood.

The series picked up two awards at Sunday's Golden Globes, including best drama. Back in August, it also picked up 10 Emmy awards, including the first-ever statue for a streaming service in the best drama category.

This critical attention has paid off for the series and Hiulu. "The Handmaid's Tale" was among Hulu's most-watched dramas in 2017, based on hours watched, the company said.

The two other most-watched dramas were "Law & Order: SVU" and "This Is Us."

Both of those shows air on NBC but exist on Hulu as part of its expanding on-demand library.

Hulu claims its has over 75,000 episodes of television available on its service, "more than twice of the number available on any of the other leading streaming services," it touted in a release, citing internal data.

In subscribers, however, Hulu is still dwarfed by Netflix, which currently has more than 85 million.

In the last few years, Hulu has invested considerably in acquiring legacy titles like "Seinfeld" and the TGIF lineup. (The streaming service says its users watched more than 65 million hours of "Seinfeld" in 2017.)

Hulu also launched a live TV service in May.

"2017 was a momentous year for Hulu," Hulu CEO Randy Freer said in a statement. "The year ahead is going to be even bigger, as the company invests more in content -- live, library and original -- as well as technology and data to make Hulu the leading pay TV choice for consumers."

Minnesota Coronavirus Cases

Data is updated nightly.

Confirmed Cases: 137536

Reported Deaths: 2421
CountyConfirmedDeaths
Hennepin34657994
Ramsey14342362
Dakota10027138
Anoka9039151
Washington608972
Stearns599144
Scott349634
Olmsted331430
St. Louis307970
Wright260915
Clay236243
Nobles230916
Blue Earth20667
Carver18477
Kandiyohi17535
Sherburne173322
Rice167410
Mower153517
Winona127819
Chisago10832
Crow Wing106222
Lyon9966
Benton9769
Waseca9379
Beltrami9147
Otter Tail9017
Todd8656
Steele7823
Morrison77610
Itasca76317
Nicollet74718
Douglas7283
Polk7244
Freeborn6914
Le Sueur6456
Goodhue62511
Martin61518
McLeod6104
Becker5884
Watonwan5794
Isanti5715
Pine5540
Chippewa4663
Carlton4622
Mille Lacs42715
Hubbard4103
Dodge4040
Wabasha3970
Cass3905
Pipestone35917
Rock3484
Meeker3453
Brown3333
Yellow Medicine2926
Roseau2900
Murray2893
Cottonwood2860
Redwood28411
Fillmore2640
Sibley2603
Renville25812
Wadena2553
Faribault2390
Kanabec22510
Jackson2171
Houston2121
Swift2091
Pennington2071
Unassigned19353
Lincoln1890
Stevens1871
Aitkin1862
Koochiching1725
Pope1650
Lac qui Parle1443
Big Stone1431
Wilkin1404
Marshall1311
Lake1260
Norman1210
Mahnomen1172
Clearwater1140
Grant994
Red Lake812
Traverse580
Kittson490
Lake of the Woods441
Cook170

Iowa Coronavirus Cases

Data is updated nightly.

Confirmed Cases: 117876

Reported Deaths: 1666
CountyConfirmedDeaths
Polk19173289
Woodbury728597
Johnson590630
Black Hawk5727101
Linn5692132
Dubuque529558
Scott466241
Story403918
Dallas348544
Pottawattamie326744
Sioux247017
Buena Vista226812
Marshall204436
Webster189115
Plymouth167831
Wapello154162
Clinton150227
Muscatine148758
Des Moines140910
Cerro Gordo140227
Crawford136314
Warren12737
Carroll116813
Jasper112334
Henry10745
Marion103211
Lee95910
Tama95837
Delaware80213
Dickinson7529
Wright7341
Boone7269
Mahaska70924
Bremer6879
Harrison67315
Washington66711
Jackson6463
Benton5982
Lyon5568
Clay5414
Louisa52515
Winnebago50219
Hardin4837
Winneshiek4839
Hamilton4784
Cedar4777
Kossuth4770
Buchanan4625
Poweshiek46211
Jones4544
Clayton4503
Floyd44011
Emmet43520
Iowa4189
Page4130
Guthrie40715
Cherokee4062
Mills4053
Sac4034
Cass4023
Butler3883
Fayette3844
Franklin38218
Shelby3812
Allamakee3809
Chickasaw3641
Madison3643
Clarke3573
Humboldt3383
Hancock3314
Grundy3186
Palo Alto3162
Calhoun3124
Osceola2890
Mitchell2831
Howard2749
Monroe26211
Union2524
Taylor2482
Jefferson2451
Monona2452
Appanoose2333
Pocahontas2322
Fremont2091
Lucas2066
Ida1962
Greene1880
Van Buren1812
Montgomery1807
Davis1794
Adair1771
Keokuk1641
Decatur1530
Audubon1511
Worth1460
Wayne1323
Ringgold922
Adams830
Unassigned150
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